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Edward Snowden had become a household name. Instagram had rocketed to the mainstream. How best to commemorate this point in our cultural history?
Create an online tool that allowed users to encrypt messages within glitchy photo filters.
As featured in Wired.
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Users uploaded a photo, wrote a message, selected a recipient and picked a filter.
Then, users could post secret messages on Instagram that only the intended recipient could decrypt.
Because hiding in plain site never has to be plain.